GROWING BRANDS
I provide end-to-end management of your influencer marketing channel. This includes proactively sourcing and vetting creators, negotiating innovative performance-driven contracts, and overseeing content to ensure it’s authentic and compliant. I meticulously track spend and performance, going beyond vanity metrics to deliver actionable insights and a strong return on your investment.
SUPPORTING CREATORS
I believe the best results come from true partnerships. I support creators by prioritising brand collaborations that are a genuine fit for their voice and audience. I provide clear, constructive briefs and respect creative freedom, managing all logistics, from fair contract negotiations to timely payments, so they can focus on what they do best.